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Diabetes Outlook® reaches diabetes
patients early in their diagnosis,
by means of their health care professional.
The
program provides educational gift kits that include relevant product
samples and educational materials to health care providers, who then
in turn personally distribute these kits to their patients during the
educational process. These patients are just becoming aware of the
complications they will face due to their newly diagnosed condition,
and are thus beginning to undertake major lifestyle changes.
You
can reach and influence 600,000 patients annually through 3,200
diabetes health care providers. Based on delivery through health care
providers, compounded with peak delivery timing, Diabetes
Outlook can effectively influence initial and long-term purchase
behavior for your brand.
Program materials include: advertising within a full color
Patient Education Guide, product sampling, sponsorship of teaching
panels, as well as delivery of preprinted brand literature and
coupons.
Discover how Diabetes Outlook can help your diabetes marketing
initiatives by contacting us today!
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"...well targeted, highly motivated patient audience."
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"We have employed Dialogue's services to distribute educational materials to diabetic patients through diabetes educators. I find the program to be a very efficient way to get awareness of our medicine out to a well targeted, highly motivated patient audience."
Marketing Manager, Large Pharmaceutical Company |
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