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Brand Impact at Point-of-Care

Patient Education Marketing That Prompts Discussions

The 5-10 minutes of disease discussion that typically occurs between newly diagnosed patients and their physician represents a valuable marketing opportunity.

It's the point at which a patient begins to learn about their condition and becomes acutely aware of how it will impact them moving forward.

Hand-to-hand delivery of educational materials by the HCP at this moment helps to guide discussions, laying the groundwork for better health outcomes and generating positive marketing results:

Patient-Friendly Formats


Brand-supported patient education materials in print and/or physical form represent the most patient-friendly format for exam room and take-home use, with portability that extends your message beyond the office visit.

Dialogue Company has over 25 years of experience in delivering healthcare communications programs across many specialties. We are able to align HCP target lists at a match rate of 95% or greater, which provides complete coverage for your POC messaging. Our services can include:

Contact us for an introductory review of Dialogue Company custom services to integrate your brand into point-of-care discussions between your target physicians and relevant patients.


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